Non-profits and Foundations are facing greater demands to expand programs and services, renovate aging infrastructure or expand facilities to meet the growing needs of the people they serve and their expanding communities. Critical to this large-scale pressure is the need to generate transformation investments from capital and major donor campaigns. At the heart of this work are foundational frameworks that ensure organization readiness, build cultivation strategies to design stewardship strategies that set the stage for success.
Through an interactive learning session, participants will explore the essential building blocks of a successful capital and major donor campaign, from building your leadership, case for support, donor segmentation to organizational culture. Through facilitated discussion, peer learning, and practical examples, attendees will examine emerging fundraising trends, common campaign challenges, and the tools needed to build momentum and secure successful gifts. Presenters will share examples learned from National campaigns that raised tens of millions of dollars for Scarborough Hospital’s Campaign that exceeded its 100 Million-dollar campaign target. Whether you are preparing for a capital campaign or seeking to strengthen your major gift program, this session will provide actionable insights and spark meaningful dialogue about what drives fundraising campaign success.
Learning outcomes:- Understanding of the key pillars of campaign structure and success
- From determining organization readiness to donor stewardship best practices
- Peer to Peer examples from the field, potential challenges, risks and pivoting strategies
- Resources to explore for continuous learning
